Brendon Capes

Product

Strategist

Constructing great product experiences that disproportionately elevate brand perceptions.

I'm a Product Strategist based in Victoria with 7 years experience in award-winning UX/CX solutions.

I take pride in building usable, beautiful products. You know the ones – quicker, slicker, made with rigour, and undoubtfully killer. Cool enough to show friends, honest enough to show parents. I'm a massive advocate for testing product-market fit, conducting usability research, and using AI tools to rid the initial block of creativity.

+7

Years of Experience

+25

Projects Delivered

Selected
Work

Curated works that showcase my digital design thinking approach.

Lite n' Easy

Lite n' Easy

From bloated UX to an easy, breezy, award-winning shopping experience.

OnboardingResearch

Uppa Hand

Uppa Hand

I built a fully automated web application to generate useful property reports for first home buyers.

AI / AutomationSaaS

Foxit Connectors

Foxit Connectors

Built an integration marketplace bridging HRIS, ATS & storage systems in one seamless flow.

Melbourne Airport

Melbourne Airport

Building a modern website for Melbourne Airport to reflect the city.

ResearchStrategy

Personal Voice Assistant

Personal Voice Assistant

Designing a conversational experience for Australians.

AI / AutomationSaaS

AI Proposal Creation

AI Proposal Creation

Automated system where the only input for a ready-to-send proposal is a conversation.

AI / AutomationSaaS

RLM

RLM

Partnering with Salesforce to speed up quote-to-cash within the newly launched RLM.

My
Expertise

A proud generalist, I'm afforded a diversified skillset and a wider aperture for potential solutions.

01.

Product Manager

PRDs

Roadmaps

Backlogs

Go to Market

Gap Analysis

Competitive Eval.

02.

UX/UI Research & Design

Qual. Interviews

Quant. Surveys

Journey & Service Mapping

Persona Development

IA

Usability Testing

Wireframes

Prototypes

Web Analytics

03.

Growth Strategist / Marketer

SEO

A/B Testing

Social Campaigns

eDMs

CRO

Funnels

Marketing Automation

Behavioural Economics

04.

AI Experience Architect

Agentic Workflows

Prompt Design

Low-Code Prototype Builds

05.

Creative

Photography

Music Production

Video Editing